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Midland Profile

Explore population, households, income, employment, education, commute, occupation, industry, languages, and dwellings for Midland. Compare trends since 2016 and dig into the full profile below.

National Rank:252 of 688
Level:Census subdivision

Midland Population

Total Population (2021)
17,817
Total Population (2016)
16,864
Population Growth
+5.7% (+953)
Growth Rank
#288 of 688Same geo level
Male
47.3%8,430
Female
52.7%9,395
Male-to-Female Ratio
0.897
Average Age
47.1
Median Age
50
Age Rank
#572 of 688Same geo level

Population Age Distribution

0–4
760(4.3%)
5–9
810(4.5%)
10–14
805(4.5%)
15–19
810(4.5%)
20–24
810(4.5%)
25–29
1,020(5.7%)
30–34
1,065(6.0%)
35–39
955(5.4%)
40–44
895(5.0%)
45–49
980(5.5%)
50–54
955(5.4%)
55–59
1,420(8.0%)
60–64
1,550(8.7%)
65–69
1,495(8.4%)
70–74
1,270(7.1%)
75–79
935(5.2%)
80–84
575(3.2%)
85+
715(4.0%)

Midland Households

Household Size

Average Household Size
2.2
Total Private Dwellings
8,295
Occupied Private Dwellings
7,849

Size Distribution

1 Person
2,455 (31.3%)
2 Persons
3,030 (38.6%)
3 Persons
1,155 (14.7%)
4 Persons
820 (10.4%)
5+ Persons
390 (5.0%)

Household Composition

Couples with children
1,445(18.4%)
Couples without children
2,205(28.1%)
One-parent families
840(10.7%)
One-person households
2,450(31.2%)
Multigenerational
205(2.6%)
Multiple-family
50(0.6%)

Midland Incomes

Summary

Avg. Household Income
$72,500After tax
Median Household Income
$62,800After tax
Avg. Individual Income
$38,840After tax
Median Individual Income
$33,200After tax
Income Rank
#560 of 688Same geo level

Income Composition

Market Income
73.6%
Employment Income
55.9%
Government Transfers
26.4%

Individual Income Distribution

Under $10k
1,010(6.9%)
$10k–$20k
2,080(14.2%)
$20k–$30k
2,835(19.4%)
$30k–$40k
2,220(15.2%)
$40k–$50k
1,715(11.7%)
$50k–$60k
1,390(9.5%)
$60k–$70k
970(6.6%)
$70k–$80k
750(5.1%)
$80k–$90k
430(2.9%)
$90k–$100k
360(2.5%)
$100k+
890(6.1%)

Midland Employment

Labour Force

Employment Rate
46.0%
Unemployment Rate
12.8%
Total Labour Force
7,915
Employed
6,905
Unemployed
1,010
Not in Labour Force
7,105

Low Income Prevalence

Overall Low-Income Rate
14.2%
Children (0–17)
16.9%
Adults (18–64)
13.3%
Seniors (65+)
14.3%
Gini Coefficient (Total)
0.3210 = perfect equality
Gini Coefficient (After-Tax)
0.282

Midland Education

Highest certificate, diploma or degree for the population aged 15 and over, Census 2021. The highest-credential groups are mutually exclusive. Bachelor's degree, master's degree, and medicine, dentistry or veterinary medicine sit inside “bachelor's degree or higher” and are not extra slices of the population. Shares are calculated on this site from the published counts. Statistics Canada randomly rounds census counts, so parts can miss the published total by a few people.

Highest credential

Population aged 15 and over
15,020
No certificate, diploma or degree
2,830 (18.8%)
High school diploma or equivalency
4,980 (33.2%)
Postsecondary credential
7,210 (48.0%)

Within bachelor's degree or higher

Bachelor's degree
1,585 (10.6%)70.9% of bachelor's or higher
Master's degree
365 (2.4%)16.3% of bachelor's or higher
Medicine, dentistry or veterinary medicine
30 (0.2%)1.3% of bachelor's or higher

Those credentials are published parts of bachelor's degree or higher. They do not add up to that count. Earned doctorates and other university credentials above the bachelor level stay inside the published total and are not separate columns in this extract.

Share of the population aged 15 and over

No certificate, diploma or degree
2,830(18.8%)
High school diploma or equivalency
4,980(33.2%)
Apprenticeship or trades certificate
1,010(6.7%)
College, CEGEP or other non-university
3,765(25.1%)
University certificate below bachelor
200(1.3%)
Bachelor's degree or higher
2,235(14.9%)

Midland Commute

Place of work for the employed labour force aged 15 and over, Census 2021. Worked at home is the census count of people who worked at home, shown as a share of that employed labour force. Shares are calculated on this site from the published counts. Statistics Canada randomly rounds census counts, so parts can miss the published total by a few people.

Worked at home

15.9%

1,100 people

Share of 6,905 employed people aged 15 and over with a place of work.

Place of work

Worked at home
1,100(15.9%)
Usual place of work
4,905(71.0%)
No fixed workplace address
885(12.8%)
Worked outside Canada
15(0.2%)

Midland Occupation

Broad category for the labour force aged 15 and over, Census 2021, using the National Occupational Classification (NOC) 2021. Legislative and senior management is broad category 0, not every job with “manager” in the title. Shares use the published labour-force total. These categories do not add up to that total. Counts are randomly rounded, and people with no classified category stay in the published total. This page does not estimate that remainder.

Labour force
7,915

Share of the labour force

Legislative and senior management
65(0.8%)
Business, finance and administration
1,070(13.5%)
Natural and applied sciences
370(4.7%)
Health
870(11.0%)
Education, law and social, community and government services
810(10.2%)
Art, culture, recreation and sport
230(2.9%)
Sales and service
2,265(28.6%)
Trades, transport and equipment operators
1,400(17.7%)
Natural resources, agriculture and related production
90(1.1%)
Manufacturing and utilities
575(7.3%)

Midland Industry

Industry sector for the labour force aged 15 and over, Census 2021. Shares use the published labour-force total. These categories do not add up to that total. Counts are randomly rounded, and people with no classified category stay in the published total. This page does not estimate that remainder.

Labour force
7,915

Share of the labour force

Agriculture, forestry, fishing and hunting
50(0.6%)
Mining, quarrying, and oil and gas extraction
20(0.3%)
Utilities
50(0.6%)
Construction
630(8.0%)
Manufacturing
1,115(14.1%)
Wholesale trade
145(1.8%)
Retail trade
1,030(13.0%)
Transportation and warehousing
245(3.1%)
Information and cultural industries
100(1.3%)
Finance and insurance
215(2.7%)
Real estate and rental and leasing
135(1.7%)
Professional, scientific and technical services
420(5.3%)
Management of companies and enterprises
0(0.0%)
Administrative and support, waste management and remediation
345(4.4%)
Educational services
340(4.3%)
Health care and social assistance
1,505(19.0%)
Arts, entertainment and recreation
215(2.7%)
Accommodation and food services
585(7.4%)
Other services (except public administration)
295(3.7%)
Public administration
300(3.8%)

Midland Languages

Language Knowledge

English Only
16,105 (91.5%)
French Only
5 (0.0%)
English & French
1,470 (8.3%)
Neither
35 (0.2%)

Mother Tongue

English
15,680 (89.0%)
French
580 (3.3%)
Non-official languages
1,060 (6.0%)

Top Mother Tongue Languages

English
15,680(89.0%)
French
580(3.3%)
Polish
75(0.4%)
Italian
70(0.4%)
Punjabi
65(0.4%)
Spanish
50(0.3%)
Russian
40(0.2%)
Tagalog
35(0.2%)
German
35(0.2%)
Gujarati
35(0.2%)

Midland Dwellings

Dwelling Type

Single-detached
5,105(65.0%)
Semi-detached
280(3.6%)
Row house
430(5.5%)
Duplex
470(6.0%)
Apt. < 5 storeys
945(12.0%)
Apt. ≥ 5 storeys
530(6.8%)
Other attached
85(1.1%)
Movable
10(0.1%)

Housing · Midland (CA), Ont.

These figures are published for Midland (CA), Ont., a census agglomeration, reference period 2021. They are not counts for Midland alone. Shares are calculated on this site from the published household counts in tables 98-10-0252-01 and 98-10-0253-01.

Tenure

Private households
11,820
Owner households
8,160 (69.0%)
Renter households
3,660 (31.0%)
Owners with a mortgage
4,435 (54.4%)Share of owner households
Owners without a mortgage
3,725 (45.6%)Share of owner households
Renters in subsidized housing
755 (20.6%)Share of renter households
Renters not in subsidized housing
2,900 (79.2%)Share of renter households

Shelter costs

Median monthly shelter cost
$1,060All households, 2021
Average monthly shelter cost
$1,190All households, 2021
Owners, median
$1,100
Renters, median
$1,010
Owners with a mortgage, median
$1,600
Owners without a mortgage, median
$588
Spending 30% or more of income on shelter
2,645 (22.4%)Share of households
Owners spending 30% or more
1,105 (13.5%)Share of owner households
Renters spending 30% or more
1,535 (41.9%)Share of renter households
Shelter-cost ratio not applicable
35 (0.3%)

Monthly shelter cost

Published household counts by shelter-cost band. Census counts are randomly rounded, so the bands can differ slightly from the household total.

Less than $500
1,605(13.6%)
$500 to $749
2,105(17.8%)
$750 to $999
1,790(15.1%)
$1,000 to $1,249
1,520(12.9%)
$1,250 to $1,499
1,330(11.3%)
$1,500 to $1,999
2,130(18.0%)
$2,000 to $2,499
830(7.0%)
$2,500 to $2,999
275(2.3%)
$3,000 and over
235(2.0%)

Shelter cost is the census monthly amount. For owners it includes mortgage payments, property taxes and condominium fees, along with electricity, heat, water and other municipal services. For renters it includes rent and those utility payments when the tenant pays them. Current consumer prices are a separate series on the cost-of-living page. Data sources.

Community snapshot

About Midland

Midland is a town on Georgian Bay in Simcoe County, Ontario, at the heart of historic Huronia. A working harbour, downtown streets, and nearby Wye Marsh and Sainte-Marie among the Hurons shape its identity as a bayfront service and tourism centre. Highway 12 and the Georgian Bay coastline bring cottage and cruise traffic through town. About 18,000 people live in Midland.

Known for

  • Harbour town on Georgian Bay
  • Historic Huronia and Jesuit mission country
  • Wye Marsh and Sainte-Marie among the Hurons nearby
  • Downtown murals and bayfront boardwalk
  • Service centre for Tiny and Tay cottage country

See & do

  • Midland Harbour and waterfront

    Boardwalk, marina, and Georgian Bay views.

  • Sainte-Marie among the Hurons

    Reconstructed 17th-century Jesuit mission just south of town.

  • Wye Marsh Wildlife Centre

    Wetlands, trails, and trumpeter swan habitat.

  • Downtown Midland murals

    Painted building faces depicting local history.

  • Little Lake Park

    Urban park and beach near the town centre.

Data source → Census methodology & attribution

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Data sources → Census profiles, housing tables, and consumer prices